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Need help writing a concise yet compelling media pitch? Here are all the tips you need to know to get started… Make It Punchy Journalists get hundreds of pitches a day. Don’t let yourself get lost in the chaos. Make sure your subject line is fewer than 8 words and...
Want to share the story of your business with the world? Press release writing might be the best place to start… The purpose of a press release is to generate publicity towards your product or service. It has the potential to deliver great results for any kind of...
Has your story been picked up by the press? Are you pinching yourself a little bit but wondering how you can get more people to know about your media coverage win? Receiving press coverage is a great way for any business to grow their audience, and it takes a lot of...
Pitching your idea can be a difficult business in a world that continues to evolve and expand. We are swamped with content and stories from official media, podcasters, bloggers, and influencers plus businesses not to mention the plethora of content we consume via our...
I’ve been writing for a client about using storytelling to help businesses understand big data and analytics. Presenting important information well is vital to all businesses, whatever their size. The neuroscience behind storytelling is compelling. Humans respond...