by clairewinter | Feb 1, 2018 | Uncategorized
Six tips on how to write cracking content. 1. Know your audience. Who is your ideal customer? What is their demographic? Where do they hangout online? What social platform do they use? Once you have created a customer avatar, you will know who you are writing for and...
by clairewinter | Jan 10, 2018 | Uncategorized
‘I don’t have enough time’ is a phrase many of us have used when juggling a business with family life. Here are five essential time management tips that will take less than five minutes to read (I promise!). 1. Plan Ahead If your mind is all over the place write...
by clairewinter | Dec 3, 2017 | Uncategorized
Do you need some inspiration? Here’s ten quick content ideas. Answer a Question. What is the most commonly asked question when people contact you? What do they ask you about on social media? Answer the questions in a blog or social media post. If you’re not...
by clairewinter | Nov 12, 2017 | Uncategorized
I’ve been writing for a client about using storytelling to help businesses understand big data and analytics. Presenting important information well is vital to all businesses, whatever their size. The neuroscience behind storytelling is compelling. Humans respond...
by clairewinter | Sep 1, 2017 | Uncategorized
I often speak to business owners and entrepreneurs and they say: “I really should blog, but I don’t know what to write about.” As an editor and journalist, I have written about hundreds of small and large businesses and they all have a story to tell. Everyone one of...