Blog

  As a journalist and professional writer, I'm often asked for tips on how to find your true voice when you write copy. If you're a copywriter, or a writer of any profession, you'll know that finding your own style and voice every day in order to put out...

  Are you sitting on a great idea that is ready to be born into the world? Here's how creativity can unlock your big idea. To conceptualise an idea we need to let the words and ideas flow so we can bring the idea to life. But to do this we need to access our...

  Content creation is a vital part of today’s digital marketing landscape. While it can be a fun job, it’s also important to make sure you’ve done your research to ensure its error free. You must know your subject all the while keeping your content fresh and...

  Since the dawn of digital communications, emails, texts and social media take the lion's share of conversation, with face to face reserved for the most important parts of our lives. This is why mastering your message is so important. For years we’ve seen texts...

  It doesn’t take a marketing degree to work out that publishing a few blog posts and some pretty Instagram stories doesn’t always lead to more leads and users. So what is the best way to create truly engaging content that will lead to real growth? In this blog,...

  Do you sometimes feel snowed under managing all your content? Writing blogs, social media posts and a newsletter can take a lot of time. Sometimes, it all gets too much! However, luckily there are some key strategies you can put in place to keep you from...

  Content marketing is everywhere. Magazines, newspapers, blogs, TV and of course social media channels . We all consume it in our daily life, sometimes without even realising it. Why is it everywhere? Because it works, publishing your own content will help...

  Struggling to keep up with consistently good content ideas? Or worried you might suddenly fall short? Writer’s block happens to us all, but it turns out there are many ways you can fight the frustration. Whether you need content for blog posts, podcasts or even...

  Have you added up all the time you spend on researching, writing and editing blog content? You’ve likely racked up more hours than you think… Getting clever with your content ensures that you save time, and repurposing is one of the most effective ways of doing...

Are you trying to increase visibility of your brand in order to drive greater sales? Blogging for business can be highly beneficial as a marketing tactic and will help support your growth. Here’s Five reasons why you should start blogging for business! Increases...