Words are the foundations of your business and how you use them is important for your success. Whether it is blogs, vlogs or social media posts, it’s the words that you use that will make an impact on your potential customers. So, where are businesses going wrong?...
We live in a content-driven world but how do you make your business stand out amongst everyone else? Small to medium-sized businesses need to create content that connects with their customers. They need a reason to buy from you and not bigger businesses who have a...
In a content-driven world it is vital that the content you create connects with your customer. It’s scientifically proven that human beings are more likely to connect with a relatable tale than dry facts and figures. Yet many businesses forget to tell their business...
Do you need some inspiration? Here’s ten quick content ideas. Answer a Question. What is the most commonly asked question when people contact you? What do they ask you about on social media? Answer the questions in a blog or social media post. If you’re not...
I often speak to business owners and entrepreneurs and they say: “I really should blog, but I don’t know what to write about.” As an editor and journalist, I have written about hundreds of small and large businesses and they all have a story to tell. Everyone one of...