Creating content with purpose is vital if you want to reach your ideal customer. There is no point in creating for content’s sake. By understanding what your key business messages are and what you want to tell people you will be using your time wisely. Not only does...
Your website is essentially your shop window that is open 24-hours a day. People browsing online can check out your business services or products any time of day from any part of the world. The success of your website is really determined by the content you put on it...
Many entrepreneurs and online business owners can make the common mistake of not identifying their ideal customer. Failing to define who your ideal customer is can prove to be a costly mistake. Though it is tempting to think that everyone requires your services or...
We live in a content-driven world but how do you make your business stand out amongst everyone else? Small to medium-sized businesses need to create content that connects with their customers. They need a reason to buy from you and not bigger businesses who have a...
Are you looking forward to a well-earned rest or holiday this summer? Here are some content tips to keep you going until September. Batch Content. Dedicate a day to creating content and a day to scheduling it for the upcoming summer weeks or when you are away....