How to write great copy for your small business

How to write great copy for your small business

As your small business grows, you will need to write content for your website, advertising and social media posts. Some companies can struggle to create engaging, well constructed to the point copy. Here are some writing tips to get you started. 1. Know your audience...
7 Tips for Telling Your Business Story

7 Tips for Telling Your Business Story

In a content-driven world it is vital that the content you create connects with your customer. It’s scientifically proven that human beings are more likely to connect with a relatable tale than dry facts and figures. Yet many businesses forget to tell their business...
Summer Content Tips

Summer Content Tips

Are you looking forward to a well-earned rest or holiday this summer? Here are some content tips to keep you going until September. Batch Content. Dedicate a day to creating content and a day to scheduling it for the upcoming summer weeks or when you are away....
Creating and planning content for your business

Creating and planning content for your business

Are you having a content panic? Many businesses feel overwhelmed by the amount of the content they have to produce. 9 top tips on how to create content that works 1. What is your goal for the content marketing? Don’t just make content for content’s sake. It should...
Making your ‘about’ page stand-out!

Making your ‘about’ page stand-out!

Your about page on your website and your Facebook page are frequently visited, make sure they are telling the business story you want your customers to read. 1. Tell a story This is how a small business can distinguish themselves. People enjoy buying from people that...
Should small businesses have a Content Plan?

Should small businesses have a Content Plan?

The short answer to this is yes. To have a successful business you need to use content marketing, and to be successful with that marketing you need a plan. The easiest way is to plan in quarters. Plan out your content over a three month period, you can use an excel...