Your website is essentially your shop window that is open 24-hours a day. People browsing online can check out your business services or products any time of day from any part of the world. The success of your website is really determined by the content you put on it...
Welcome to the Content Diaries. I am delighted to showcase some of the talented businesses and entrepreneurs who are using content to build and grow their business. Interview with Stephanie Cronin from Summers Photography Tell us about your background and business My...
Many entrepreneurs and online business owners can make the common mistake of not identifying their ideal customer. Failing to define who your ideal customer is can prove to be a costly mistake. Though it is tempting to think that everyone requires your services or...
Autumn is a busy season, it’s the final quarter of the year and the kids have gone back to school. The weather starts to cool and change and the next public holiday is Christmas. Many people view it like a New Year – a time for new beginnings. Lots of people are...
If you are having a tough time attracting customers with your content marketing, don’t panic, here are some practical ideas to engage and grow your audience. 1. Plan your content Practical and useful content that entertains people is more likely to be shared on social...
